I bought this product a while back because I love everything that Susan makes. I know full-well that pomade doesn't work well in my long, thick curly hair, but I just couldn't fight the urge to buy this pomade anyway. I did try a little in my hair, and while the smell is delightful, I just have way too much hair for pomade, so, with a sigh, I set the pomade aside. A couple of weeks ago, my husband, who never uses product in his hair, asked me if I happened to have any pomade he could use in his hair, and I was happy to present him with Susan's Lavender Citrus Pomade. He loves it! He was worried it would smell "too girly", but the scent is very faint and completely gender neutral. Plus it makes his hair very shiny and soft while holding it in place. So glad I followed my gut and bought the pomade!